We’re always hearing about the money investors have been putting in startups, but what makes an someone jump at the opportunity to fund a business? Seasoned entrepreneurs will know that a strong idea is never enough to propel a business forward – investors are more likely to fund startups with strong business skills, run by people who know how to handle money.

That’s where IceAlex comes in. The Alexandrian startup support network, which recently launched the city’s first business incubator, is hosting “Fund Your Startups” conference next weekend on the 8th and 9th of July. The two-day long event will teach attendees the essentials of business finance management, featuring CFA Institute member and SME banking expert Ahmed Magdy as a speaker. The conference topics include setting effective financial plans for their businesses and how to make sound decisions regarding cost, profitability, practicality, and other aspects of business management. It will also teach entrepreneurs how to use financial models to make smart decisions about raising capital, budgeting, and more.

The price for attendees is LE 260, but those who sign up before July 4th can buy early bird tickets for LE 180. Interested parties can check out the Event page here or register here.

Main image: IceAlex Facebook page, at the IceAlex building.